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After the massive success of the 2017 ad 'Original is never finished', adidas is releasing a 2018 version of the much awarded video. The NYC agency Johannes Leonardo took care of the creative direction once again, with a cast of emerging creators such as Dua Lipa,...

Award season continues at Record-Play, as last month's Cannes Lions triumph is followed by a major nomination for our very own Lauren Wilson! In recognition of Lauren's consistently creative work, she has been deservedly nominated for Best Music Supervisor - Advertising at the 2017 Music...

Record-Play is delighted to announce that one of the highest profile campaigns we've ever supervised the music for has won the biggest music prize in advertising, at the prestigious Cannes Lions International Festival of Creativity. adidas' "Original Is Never Finished" campaign, a creation by NYC agency...

In adidas TERREX's ongoing effort to create the most innovative and sustainable products for the outdoors, Two Boa has been born. Built to withstand even the toughest trail running course, they're sewn with non-dyed thread to save both water and energy. To accompany the promotional video we...

For many people, the only connection they have to your brand is through your retail environment, so setting the scene and maintaining the ambience is vital. We provide consultation on the deeper integration of music in retail, specialising in localisation, exclusivity and wider digital consumer-centric...

Record-Play is pleased to share the latest ATL music supervision brief we’ve completed for adidas. We consulted on the music for the new adidas Originals' short revealed this morning: 'ORIGINAL is never finished'. The project was six months in the making and features young visionaries from...