music supervision Tag

"50 years of fame gave the Superstar its name," runs the video description. "Passed down from MVPs to MCs, the shell-toe earned its spot in history...

Our first adidas work of the new year has arrived, and we love how it's turned out! 'Reimagine Sport' is a body-positive campaign for adidas Women that celebrates physical diversity and stars a range of female athletes, from yoga expert Jessamyn Stanley to Paralympic cyclist Denise...

UNheard is our new project with adidas Originals and Foot Locker. Artists from across the EU were brought together to advance cultural learning through their music. They collaborated and created translations of each other’s music, bringing unheard stories to new communities as well as helping...

In supervision it’s a question that has stumped many a person looking to license music for a major project: shall I sync a well-known song by a major artist or look for an emerging act who might not be as recognisable?...

Christmas day felt a little bit groovier this year with the release of this adidas Basketball campaign, #FreeToCreate soundtracked by the one and only KAYTRANADA. Watch below! We loved this campaign as it's a great embodiment of adidas' way of nodding to heritage and what has...

Last month adidas Originals officially unwrapped their forthcoming collection, "Home of Classics", featuring the most iconic silhouettes of the brand. Just like some classic sneakers never go out of fashion, Record-Play supervised another timeless hit to soundtrack the video: a cover of the once polemic...

Here at Record-Play we work on hundreds of sync projects every year. A few of them involve major artists such as Pharrell's N.E.R.D. or are a rework of an all-time classic (as with the much celebrated My Way from adidas and Google's My Favorite Things),...

adidas Women is presenting Primeknit, a sports bra with a fit that enhances body motion and movement while remaining comfortable at all times. Featuring actor, athlete and Pharrell's dancer Mette Towley, the video for this campaign had to transmit the genuine and raw energy of this artist. California DJ/producer...

Get ready to escape the noise with adidas Outdoors' new offering, the Free Hiker boots. Encouraging disconnection from the city to refuel your creativity, the adidas TERREX #EscapeTheNoise campaign follows entrepreneur Maya French and chef Marcel Vigneron as they detach themselves from the urban grind...