01 Jun Yahoo & Coca-Cola
Posted at 21:06h
in Uncategorized
Coca-Cola has partnered with Yahoo to create a digital fashion channel ‘Style it Light’ for Coca-Cola Light and Diet Coke, as part of the brands’ wider ‘Love it Light’ marketing push. It will host daily fashion features, videos, news, reviews of the latest trends and interactive content tailored to visitors’ personal interests.