12 Jun Reebok / GL6000 Anniversary
The classic shoe brand has re-launched its much loved Pump this year, as their music supervision team we were tasked with finding songs for two of its clips which would tie it into Reebok’s heritage. For the first of the two videos we sourced and cleared London based producer Mr Kojak’s ‘Mono Rail’, and for the second we bagged Bomb The Bass’ 1987 hit ‘Beat Dis’, which you can see below.
Back in 1985 the GL6000 blurred the lines between function and fashion as a running shoe fit for the streets. A staple sneaker of clubbing subculture, this iconic style still runs dancefloors worldwide.