Marketers are recognizing the value of magnetic content over traditional disruptive forms of advertising, according to latest research. Overall, 68% of companies said they were shifting from traditional forms of marketing to more emphasis on branded content, including 61% who reported a moderate shift and 7%...
Google this week released the latest version of its Android smartphone platform, 2.3 and dubbed Gingerbread, to be released on a new version of Google-branded Nexus S phones, developed by Samsung. brandrepublic.com...
The German airline Air Berlin and the international media company Kick Media in Cologne have started a joint venture, Follow Me entertainment. Follow Me plans to sell music – including repertoire it has developed – and concert tickets on the 167 airplanes of Air Berlin. The...
Well well – here we finally have the new video of Daft Punk ‘Derezzed’ for the new Tron Legacy flick. I guess anyone who was a Tron fan as a kid will be impressed…I find the hype around it a little bit over the top. mtv.com ...
Twitter announced a couple of new features which let you view embedded media from partners like YouTube, Flickr and USTREAM. You can also hear iTune song previews and share music with your friends by linking your Twitter account to Ping, iTunes’ new social network for music. twitter.com...
Swedish top newspapers have threatened to boycott a Britney Spears concert in Stockholm because of restrictions the pop star has imposed on their photographers....
An A-list roster from across the arts world, including Mike Leigh, Toni Morrison, Damon Albarn, Cate Blanchett, Rachel Whiteread and Jude Law, will take part in what was today billed as an “extraordinary, once in a lifetime” series of cultural events to coincide with the...
All that promise of a Spotify launch in the U.S. this year may have been wishful thinking after all. CEO Daniel Ek, speaking at the D:Dive into Mobile conference today, backed off from a guaranteed 2010 launch, declining to commit to any date for launch. billboard.com...
Launched on October 19, 2009, Sky Songs has attracted less than 10,000 members forcing BSkyB to admit it had not succeeded in its attempt to take on the likes of Spotify and Apple’s iTunes. telegraph.co.uk...
News Corp is open to a sale of beleaguered MySpace after a relaunch of the social network as an entertainment site , COO Chase Carey told Reuters. A successful revamp of MySpace — still visited by around 60 million people in October, according to comScore —...