Viewbix has opened for business, allowing anyone to make their videos interactive in a cleaner and nicer way than YouTube’s current captions. These additions are sure to add bonuses to viral campaigns by brands and especially bands. mashable.com...
Klout, the site that collects your social networking data and scores you on you ‘networking skillz’ has now added Twitter, Facebook, Foursquare and LinkedIn to its calculations. Bit late in the day, but get on it and see how well you’re doing! technorati.com ...
The UK leg of Reeboks music marketing campaign launches featuring a Labrinth remix of breaking soul singer Bluey Robinson. Not going to give too much away right now but watch this space for more information on the campaign, activation, artists and action....
Wieden + Kennedy and Aardman Animation create another stop-motion masterpiece with Nokia’s N8 with Gulp, following last summer’s animation for N8, Dot. The ad is shot entirely on the N8, Gulp and filmed on the ‘World’s Largest Stop-motion Animation Set’. creativity-online.com...
LG Mobile, YouTube and Janes Addiction are coming together to create ‘World’s First 3D User-Generated Concert’ – details of how this will be created are still a bit shady, but it involves LG mobiles somehow and a load of Janes Addiction fans at a gig....
Vauxhall, in their capacity as Home Nations Football sponsor, has launched a Facebook campaign around competitions where entrants have the chance to win a kick-about on Wembley to a blog which documents the Women Worlds Cup. Along with this they’ve also developed an app which...
Foursquare have added Groupon to its list of co-operators along with the likes of LivingSocial, bringing deals to its users tailored around their specific check-ins. Such micro management of advertising will either lead to people to question the privacy of their accounts, or lead them...
The clothing retailer Gap is now launching a global, internet-orientated campaign set to push its net over the global market further. The campaign which features interviews with key designers, also focuses on its history including its denim studio in LA. marketingmagazine.co.uk...
BMG Rights have kicked off the bidding for EMI this week by handing their bid to EMI’s current owners Citigroup. Warner, Sony and Universal are all also suspected to hand in bids. The deal is set to reach up to the $3 billion range. Luckily...
Right before it went under Napster gave the RIAA its last chance effort to save itself – by offering the music industry $1billion dollars for legal immunity. As documented in the recently published ‘The Future of the Music Business Third Edition’, Napster’s efforts not only...